Ranking of employee and exemployee satisfaction with their Retail companies Satisfied employees build trust. The best branding at our fingertips   In many cases, the customer experience is a true reflection of the employee experience. There is a clear correlation between the two.   Ranking of employee satisfaction with their Retail companies MHE has developed this ranking of employee sat …

SHEIN doubles its sales for the eighth consecutive year. It manages to replace Amazon as the most downloaded shopping app in USA during May 2021     Last May 2021, SHEIN managed to replace Amazon as the most downloaded shopping app in the USA. (IOS and Android). This first place in the ranking had been occupied by Amazon for 152 consecutive days. SHEIN was founded in 2008 by Chris XU, an …

Priorities and qualities on the rise for Marketing teams. Obsession with the Customer   There is no doubt about the obsession and interest in the Customer that permeate our companies increasingly in the last 10 years. The constant concern for competition, sometimes sickly, has been far outweighed by a greater focus on the Customer Retail Marketing has ceased to be a mere department to be inte …

New business model. Bring together and accelerate consumer product brands in Amazon FBA environment (Fulfilled by Amazon) Strong growth of the Amazon FBA segment Around Amazon, with an annual sales volume of about 400 billion USD and growth of +38% vs. last year, it is normal that new business models be generated. “He who a good tree is still, good shadow shelters him.” Amazon’s …

Customer Ratings & Reviews It’s been two decades since Amazon included the stars and customer feedback at the product level. They have had great development and their future is promising. They have a clear impact on conversion More than 80% of consumers read reviews and ratings online before purchasing a product (store/online). Especially for high-cost, risky products. It oscillates on a …